We build the tools we wished we had
ASoc started in 2021 when a small group of designers and engineers got tired of watching good ideas stall in production. We set out to compress the distance between a rough concept and a site that's actually live.
- 2,400+
- teams building on ASoc
- 38
- people across 9 time zones
- 11 hrs
- median time from draft to launch
- 99.94%
- platform uptime, last 12 months
Why teams pick ASoc
Most builders make you choose between speed and craft. We refused to. Every layout the AI proposes is grounded in a real design system, so what ships looks considered — not auto-generated.
Guided, not automated
You stay in control. ASoc suggests; you decide, adjust, and approve every step.
Design system underneath
Spacing, type, and color stay consistent because they're enforced, not hoped for.
Fast where it counts
Drafts in seconds, structure in minutes, a launched site the same afternoon.
The principles behind every release
Craft is the point
We sweat kerning and empty states because the details are what people feel.
Show the work
We ship a public changelog and write down our reasoning, even the awkward parts.
Earn the trust
Your content and data are yours. We make it easy to export and easy to leave.
Small, often
We'd rather ship a sharp improvement weekly than a bloated release twice a year.
The people building it
Priya Raman
Co-founder & CEO
Theo Okafor
Co-founder & CTO
Mara Lindqvist
Head of design
Devin Cho
Head of engineering